Entertainment news focuses on the world of movies, music, TV shows, and celebrities. It’s a specialized area of journalism that plays an important role in shaping public perception of celebrities and trends in popular culture.
It can be a challenge to navigate the fine line between reporting legitimate news on celebrity scandals and promoting infotainment for profit. This is especially true when it comes to the personal lives of celebrities, as journalists often struggle with how much private information to reveal or risk invading people’s privacy. The rise of social media has also changed the way the industry works, allowing celebrities to share their own stories in real time and directly connect with audiences.
Some notable examples of entertainment publications include Variety, Deadline, and Vulture. Variety is a trade publication that covers the latest film and television industry news, from box office results to upcoming projects and union updates. Deadline is another trade magazine that covers upcoming film releases and the movie business, including casting news and box office results. Vulture is a popular site for film, TV, and music fans with a particular focus on cultural analysis. It has a large selection of movie and music reviews, as well as a section dedicated to listicles.
The above outlets are great for staying on top of trending news, inspiring new campaign ideas, and understanding your audience’s interests. However, they aren’t the only outlets worth considering for pitching. Consider targeting smaller, more niche outlets that focus on specific genres or audiences. They tend to have more targeted, engaged audiences and are less likely to be overrun with pitches from marketers, making them a better opportunity for your brand to shine.